Whatsapp marketing is to reach out to customers a Brand otherwise has no access to. With Whatsapp marketing we can communicate in only text form through 1500 characters. Other forms of media attachments include 2 MB video, 2 MB audio, 2 MB images, V Cards, and Maps among other. Such wide range of themes to communicate with makes Whatsapp marketing the most sought after marketing strategy.
Lead generation process through Whatsapp marketing has also proven to be effective given the low investments required. And also the means of communication is almost immediate and direct, as the user responds sooner than in comparison to other forms of social media.
The Delivery timing is in essential higher than other marketing activities, and delivery ratio also delivery ratio emerges as 90%. The content should either be useful or entertaining to engage the audience. Involving in it a personal sense of message helps to get the ad across easily.